Category Archives: Sales and Marketing

Thoughts on Long-Term Care Insurance Sales Success

Two weeks ago I sent out an email to you about the Berkshire/Guardian new business rate increase (a.k.a FIRE SALE). Jeff Miles, an agent that many of you know and a good friend, took the information and sent a short email notice about the need for long-term care planning to his clients and the fact that

CLASS Is Not A Done Deal & Nothing Is Imminent

The National Debt Commission report issued December 1, 2010 recommends fixing or nixing the CLASS program. Prior to it’s inception the American Academy of Actuaries stated that CLASS was “actuarially unsustainable”. Senator Kent Conrad (D-ND) Budget Committee Chairman called CLASS a “Ponzi Scheme of the first order”.

Making Lemonade Out Of A Lemon

Now let’s return to making lemonade! Our phones at BJFIM/Paradigm have been ringing off the hook since this morning and not because people are upset or complaining (at least not much). My brief email notice yesterday afternoon has spurred many of you to action. You’ve seen the opportunity and are reaching for it. Let me review:

Year-End Tax Planning Meets Tax Deductible Long-Term Care Insurance — How Do You Spell TRIFECTA!

How Do You MakeThe Trifecta Happen? Talk to your clients about any and all of these three concepts and one will click! Recently I was at a Genworth General Agent’s meeting in Richmond, Virginia. While we received some great information two “factoids” jumped out at me:

Overlooked Sales Opportunities Among Existing Clients

CASH IS KING! Especially when someone is sick. How will your clients feel about you when you arrived with a check for $50,000, $100,000 or more when they’re worried about paying the bills, putting food on the table or taking care of their children? How would they feel about you if you didn’t and found out later that you could have helped them with………

Is CLASS Good For Traditional Long-Term Care Insurance Sales?

……the purpose of today’s post is not to rail against CLASS. U.S. Department of Health & Human Services is currently in the process of sorting through the issues it faces with creating a viable and actuarially sound long-term care benefit within the parameters set forth by Congress in PPACA. Believe me, they have their work cut out for them. When we do start getting the facts I’ll share those with you along with analysis. Right now, CLASS is a talking point and not a reality.

Consumers Earn Airline Miles When Purchasing LTCi — Ask Me How!

The “third pool” shared care rider coupled with one of the 3% compound inflation options creates an extraordinarily compeititive benefit package

Big News From John Hancock LTCi

your client/prospect will never see better premiums then NOW on 5% compound inflation protection. How do you say going, going, gone!

Successful LTCi Producers Share Their Secrets Over Wine, Cheese and Chocolate

Learning how to sell long-term care insurance doesn’t get much better than this!

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